Privacy Policy

1. Information We Collect

Information you provide to us

We collect information you provide directly to us, including when you:

• Fill out a contact or inquiry form on our website
• Book a strategy call or consultation
• Subscribe to our email list or newsletter
• Communicate with us via email or other channels
• Purchase or enquire about our services

This information may include your name, email address, phone number, company name, and any other information you choose to provide.

Information collected automatically

When you visit our website, we automatically collect certain information about your device and usage, including:

• IP address and browser type
• Pages visited and time spent on those pages
• Referring URLs and exit pages
• Device type, operating system, and screen resolution

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our services
• Respond to your enquiries and communicate with you
• Send you service-related emails and marketing communications (with your consent)
• Analyse usage patterns to improve our website and services
• Comply with legal obligations
• Detect and prevent fraudulent or illegal activity

3. Sharing of Information

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:

• Service providers: We may share information with third-party vendors who assist us in operating our website and delivering our services (e.g. scheduling tools, email platforms, analytics providers).
• Legal requirements: We may disclose information if required by law or in response to valid legal process.
• Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
• With your consent: We may share information with your consent or at your direction.

4. Cookies

We use cookies and similar tracking technologies to collect information about your browsing activity on our website. Cookies are small text files stored on your device that help us improve your experience.

You can control cookies through your browser settings. Please note that disabling cookies may affect the functionality of certain parts of our website.

We use the following types of cookies:

• Essential cookies: Required for the website to function properly
• Analytics cookies: Help us understand how visitors interact with our website
• Marketing cookies: Used to deliver relevant advertisements

5. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

When your information is no longer needed, we will securely delete or anonymise it.

6. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information
• Opt-out: Opt out of marketing communications at any time
• Data portability: Request your data in a portable format
• Objection: Object to certain processing of your information

To exercise any of these rights, please contact us at the details below.

7. Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies before providing any personal information.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal information, we will take steps to delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new policy on this page with an updated "Last updated" date. We encourage you to review this policy periodically.